Flip Cup
The founding product demonstrates a meaningful transformation rather than ordinary temperature retention.
Beverage transformation that gives a drink a deliberate second state.
Also known as STATIC FLIP
EXPLORE STATIC FLIP ↗INSIDE STATIC FLIP
Flip centers on the Flip Cup and the transition from a hot ritual to a cold second experience. The fill line, seal, transformation state, texture and cleanability are part of one product interaction.
The founding product demonstrates a meaningful transformation rather than ordinary temperature retention.
The product communicates when the drink is within the validated volume, temperature and sealing conditions.
Transformation stays inside the operating envelope.
The concealed straw expresses the change to the second drink state.
Cleanability, serviceable parts and repeated thermal use support the life of the object.
Coffee makes the drink; Flip makes the transformation. A café need not belong to STATIC to work with the system.
Bottle, Mug and Sip follow the same requirement to earn a real transformation use case; a broader drinkware name does not substitute for that product proof.